When I first got into this industry, I didn’t even realize that author/illustrator school visits were a thing! I had so much to learn about
Category: Publishing – Marketing & Publicity
Interview with Anne Broyles, #kidlit author
CAROL GORDON EKSTER: When I first started my own writing career, it seemed every #kidlit event I went to I’d bump into Anne Broyles. And
Brilligs And Other Ways A Bookshop Sells Your Books
Once you have written or illustrated your heartfelt story, overcome the publishing gatekeeper hurdles, and your book has been birthed, here is another crucial step
The Launching of a Picture Book
On September 1st, 2017 my newest picture book, YOU KNOW WHAT? released with Clavis Books. This was an unusual launch for me in many ways.
How to Use Goodreads
Goodreads is the best method I’ve found to keep track of my reading. This site can also help you discover new books to read. There’ll
Josh Funk Shares Powerhouse Marketing Strategies
by Josh Funk *This article was originally posted on 24 Carrot Writing. Marketing. What are my thoughts on marketing a picture book? Where do I
Josh Funk’s World Read Aloud Day 2017 Experience
On Thursday, Josh Funk visited 21 classrooms in 12 states, 6 time zones, 4 countries, and ALL the hemispheres – for World Read Aloud Day!
Ideas for marketing your book – swag bags, mail outs, and first-class stamps!
Your book is coming out, and it’s coming at you fast! It’s always the way, you think you’ve plenty of time and you’ll get on with
Rick Riordan: Demigod Saving the World
One child at a time, or sometimes en masse, Rick Riordan uses his superstar power to transform kids into readers. In a previous article titled
How to Market Pirates, Dinosaurs, & Dragons!
Josh Funk had two picture book releases in the last 8 days (PIRASAURS! and DEAR DRAGON) – and today he shares how he’s gone about promoting them.
How to Buy a Picture Book (without Buying a Picture Book)
Author Josh Funk shares ten ways to support picture book authors and illustrators …
First experiences at ALA
The American Library Association (ALA) annual conference, a ginormous offering for ALA’s 68,000 member librarians, was held this past weekend in Orlando at the
Helping Hands
Does anyone else remember that Calgon slogan? For some reason, it stuck with me through childhood and continues to pop into my brain every time
What’s the Deal With Lead Titles?
Using simple math here, rather than spend $100 to market 10 books evenly (allotting $10 to each) and risk having them all slip under the radar, it’s better business for the publishers to spend $90 on one book and divide the remaining $10 among the other 9 books. It increases the odds that the featured one will get noticed and, if it’s successful, the money it makes will cover any losses or (more typically) supplement the far more modest sales the other nine achieve. Plus, the attention it receives will possibly shine light on the rest of the publisher’s offerings.
