by Josh Funk *This article was originally posted on 24 Carrot Writing. Marketing. What are my thoughts on marketing a picture book? Where do I
By Sarah Lynne Reul Just a couple of weeks ago, the announcement went out for my debut picture book, The Breaking News (Roaring Brook/Macmillan, Winter
GUEST POST by Hazel Mitchell Your book is coming out, and it’s coming at you fast! It’s always the way, you think you’ve plenty of
One child at a time, or sometimes en masse, Rick Riordan uses his superstar power to transform kids into readers. In a previous article titled
Josh Funk had two picture book releases in the last 8 days (PIRASAURS! and DEAR DRAGON) – and today he shares how he’s gone about promoting them.
The American Library Association (ALA) annual conference, a ginormous offering for ALA’s 68,000 member librarians, was held this past weekend in Orlando at the
If someone from a school overseas invited you to do an author or artist residency in connection with your picture book what would you do?
CAROL GORDON EKSTER: I was fortunate to experience Jane Yolen’s magical picture book boot camp with so many wonderful moments, and so many awesome authors there
Using simple math here, rather than spend $100 to market 10 books evenly (allotting $10 to each) and risk having them all slip under the radar, it’s better business for the publishers to spend $90 on one book and divide the remaining $10 among the other 9 books. It increases the odds that the featured one will get noticed and, if it’s successful, the money it makes will cover any losses or (more typically) supplement the far more modest sales the other nine achieve. Plus, the attention it receives will possibly shine light on the rest of the publisher’s offerings.
I love going to conferences and have flown across the country to pursue some of the best. When you factor in airfare, hotels, meals, and
I had time to catch up with other people’s writing-related blogs over the Independence Day weekend, and discovered a trending theme: Amazon, the digital marketplace
Having been in the Coney Island area of Brooklyn, NY last year during the crazy busy Mermaid Parade, I was interested when I received an
REMEMBER, NOBODY BUYS A BOOK THEY HAVEN’T HEARD OF.* Read this interview with children’s book marketing expert, Deborah Sloan, to find out how to get
By Carol Ekster I believe all that matters in life requires courage. I read that in Yoga Journal magazine. Sharing your art was one of
By Carol Ekster When I first started writing twelve years ago I was naïve and uninformed about the publishing industry. I thought I knew about
By Jen Malone For the last few months I’ve been posting a series called How To Help An Author. In January, I talked about the